SOCIAL SPECIFICATIONS


INSTAGRAM / FACEBOOK

Post TypeDimensionsNotesTechnical DetailsMax File Size (Site Served)Max Video LengthCreative DueSent On
Stories1080x1920Static OR Video* For Photos: PNG, JPG
* For Videos: MOV and MP4
* Photos: 8 MB
* Videos: 30 MB
:07 - :155 business days before sendDaily (Excluding Holidays)
Reels1080x1920*Video only
*Reels are cropped to a 1:1 image in profile feeds and a 4:5 image in the home feed
* Videos: 30 MB* Videos: 30 MB:15 - :305 business days before sendDaily (Excluding Holidays)
Portrait, Square1080x1350, 1080x1080Static OR Video* For Photos: PNG, JPG
* For Videos: MOV and MP4
* Photos: 8 MB
* Videos: 30 MB
:15 - :305 business days before sendDaily (Excluding Holidays)
TIKTOK

Post TypeDimensionsNotesTechnical DetailsMax File Size (Site Served)Max Video LengthCreative DueSent On
Vertical1080x1920Video only* For Videos: MOV and MP4* Videos: 287.6 MB:09 - :155 business days before sendDaily (Excluding Holidays)
THREADS

Post TypeDimensionsNotesTechnical DetailsMax File Size (Site Served)Max Video LengthCreative DueSent On
Portrait, Square1070 x 1424, 1080x1080Static OR Video* For Photos: PNG, JPG
* For Videos: MOV and MP4
* Photos: 8 MB
* Videos: 30 MB
:15 - :305 business days before sendDaily (Excluding Holidays)
X / TWITTER

Post TypeDimensionsNotesTechnical DetailsMax File Size (Site Served)Max Video LengthCreative DueSent On
Landscape, Portrait, Square1280x720, 720x1280, 720x720Static OR Video* For Photos: PNG, JPG
* For Videos: MOV and MP4
* Photos: 5 MB
* Videos: 512 MB
:15 - :305 business days before sendDaily (Excluding Holidays)