SOCIAL SPECIFICATIONS
INSTAGRAM / FACEBOOK
| Post Type | Dimensions | Notes | Technical Details | Max File Size (Site Served) | Max Video Length | Creative Due | Sent On |
|---|---|---|---|---|---|---|---|
| Stories | 1080x1920 | Static OR Video | * For Photos: PNG, JPG * For Videos: MOV and MP4 | * Photos: 8 MB * Videos: 30 MB | :07 - :15 | 5 business days before send | Daily (Excluding Holidays) |
| Reels | 1080x1920 | *Video only *Reels are cropped to a 1:1 image in profile feeds and a 4:5 image in the home feed | * Videos: 30 MB | * Videos: 30 MB | :15 - :30 | 5 business days before send | Daily (Excluding Holidays) |
| Portrait, Square | 1080x1350, 1080x1080 | Static OR Video | * For Photos: PNG, JPG * For Videos: MOV and MP4 | * Photos: 8 MB * Videos: 30 MB | :15 - :30 | 5 business days before send | Daily (Excluding Holidays) |
TIKTOK
| Post Type | Dimensions | Notes | Technical Details | Max File Size (Site Served) | Max Video Length | Creative Due | Sent On |
|---|---|---|---|---|---|---|---|
| Vertical | 1080x1920 | Video only | * For Videos: MOV and MP4 | * Videos: 287.6 MB | :09 - :15 | 5 business days before send | Daily (Excluding Holidays) |
THREADS
| Post Type | Dimensions | Notes | Technical Details | Max File Size (Site Served) | Max Video Length | Creative Due | Sent On |
|---|---|---|---|---|---|---|---|
| Portrait, Square | 1070 x 1424, 1080x1080 | Static OR Video | * For Photos: PNG, JPG * For Videos: MOV and MP4 | * Photos: 8 MB * Videos: 30 MB | :15 - :30 | 5 business days before send | Daily (Excluding Holidays) |
X / TWITTER
| Post Type | Dimensions | Notes | Technical Details | Max File Size (Site Served) | Max Video Length | Creative Due | Sent On |
|---|---|---|---|---|---|---|---|
| Landscape, Portrait, Square | 1280x720, 720x1280, 720x720 | Static OR Video | * For Photos: PNG, JPG * For Videos: MOV and MP4 | * Photos: 5 MB * Videos: 512 MB | :15 - :30 | 5 business days before send | Daily (Excluding Holidays) |