DIGITAL ADVERTISING SPECIFICATIONS

CREATIVE ADVERTISING SPECS

DESKTOP CREATIVE

Ad Type	Dimensions	Max File Size (Site Served)	Max File Size (3rd Party Served)	Audio	Animation Restrictions	Technical Details
Billboard	970x66, 970x90, 970x60, 970x250	50K	50K (Initial Load) 100K (Polite Load)	Yes (User Initiated ONLY)	5 max (Loops) 30fps (Frame Rate) 30s max (Time)	Accept third party tags, internal redirects, GIF, JPG, PNG, HTML 5. Host-initiated expansion max: 8 seconds, after which unit must auto collapse. After user interaction unit must auto collapse after 30 seconds.
Leaderboard	728x90	50K	50K (Initial Load) 100K (Polite Load)	Yes (User Initiated ONLY)	5 max (Loops) 30fps (Frame Rate) 30s max (Time)	Accept third party tags, internal redirects, GIF, JPG, PNG, HTML 5. Maximum panel expansion is 728x270 down
Medium Rectangle	300x250	50K	50K (Initial Load) 100K (Polite Load)	Yes (User Initiated ONLY)	5 max (Loops) 30fps (Frame Rate) 30s max (Time)	Accept third party tags, internal redirects, GIF, JPG, PNG, HTML 5. Max panel expansion is 500x500 left. (Only banners on the right rail of the sites allowed to expand)
Half Page	300x600	50K	50K (Initial Load) 100K (Polite Load)	Yes (User Initiated ONLY)	5 max (Loops) 30fps (Frame Rate) 30s max (Time)	Accept third party tags, internal redirects, GIF, JPG, PNG, HTML 5. Maximum panel expansion is 600x600 left. (Only banners on the right rail of the sites allowed to expand)
Wallpaper/Skin	1920x1080	100K	N/A	N/A	N/A	Static image only (JPG/ PNG) A single image 1920 pixels wide by 1080 pixels deep. The middle 1170 pixels will not be visible. Wallpapers are static and do not scroll. Wallpaper may not be visible on all computer screens.

DOWNLOAD PSD TEMPLATE FOR WALLPAPERS HERE

MOBILE CREATIVE

Ad Type	Dimensions	Max File Size (Site Served)	Max File Size (3rd Party Served)	Animation	Device	Technical Details
Mobile Leaderboard	320x50	50K	50K (Initial Load) 100K (Polite Load)	Accepted	Phone / Tablet / Mobile Web	Accept third party tags, internal redirects, .gif, .jpg, .png, Html 5.
Medium Rectangle	300x250	50K	50K (Initial Load) 100K (Polite Load)	Accepted	Phone / Tablet / Mobile Web	Accept third party tags, internal redirects, .gif, .jpg, .png, Html 5.
Half Page	300x600	50K	50K (Initial Load) 100K (Polite Load)	Accepted	Phone / Tablet / Mobile Web	Accept third party tags, internal redirects, .gif, .jpg, .png, Html 5.
Leaderboard	728X90	50K	50K (Initial Load) 100K (Polite Load)	Accepted	Tablet	Accept third party tags, internal redirects, .gif, .jpg, .png, Html 5.

VIDEO CREATIVE

Ad Type	Resolution	Max File Size (Site Served)	Max File Size (3rd Party Served)	Aspect Ratio	Length	Technical Details
Linear (Pre-Roll/Mid-Roll/Post-Roll)	640x360 / 480x270	512MB	512MB	16:9 (4:3 not supported)	15-30 seconds max	Accepted Video Formats: Asset Files (MP4/ MOV/ MPEG/ WEBM/ 3GPP), VAST redirects, and YouTube Video Keys. Must be compatible with IMA SDK (FLV and SWF no longer supported) *VPAID not supported at this time (VPAID may be considered only if sound is guaranteed to be auto-muted and user-initiated)
Native (Instant Play)	480p (min) 720p (rec) (HD Preferred)	1,000MB	VAST/VPAID Not supported	4:3 min 16:9 rec	30 seconds rec	Hosted Video Only. Accepted Video File Formats: 3g2, 3gp, asf (streaming for Windows Media Player), avi, dv, flv (VP6), mov (QuickTime multimedia), mpeg, mpg (MPEG-1 and MPEG-2), qt (QuickTime), wmv (Windows Media Video), mp4 (H.264) If thumbnail size > 225px wide, the video will autoplay, and continue to play inline if the user clicks on thumbnail If thumbnail size ≤ 225px wide, the video will autoplay, but will expand to a card if the user clicks to watch more
Native (Click To Play)	480p (min) 720p (rec) (HD Preferred)	1,000MB	VAST/VPAID Not supported	4:3 min 16:9 rec	30 seconds rec	Accepted Video Formats: YouTube/Vine/Instagram URL or Video File for Hosted Videos (MP4). No spaces in video file. Sharethrough supports any video size (HD preferred) but at least 720p video quality in MP4 is recommended. If thumbnail size > 225px wide, the video will autoplay, and continue to play inline if the user clicks on thumbnail If thumbnail size ≤ 225px wide, the video will autoplay, but will expand to a card if the user clicks to watch more
In-Content (inRead)	1920x1080 (max) 640x360 (min)	200MB	5MB	16:9 (4:3 not supported)	30 seconds max	Accepted Video Formats: mov, flv, mpeg4, avi or VAST redirect

NEWSLETTER

List	Dimensions	Max File Size (Site Served)	Creative Due	Sent On	Technical Details
Advocate.com	300x250	20K	5 business days before send	Daily (Excluding Holidays)	Static image only (GIF/ JPG/ PNG) and a click-through link.
Out.com	300x250	20K	5 business days before send	Tuesdays & Thursdays	Static image only (GIF/ JPG/ PNG) and a click-through link.
OutTraveler.com Compass	300x250	20K	5 business days before send	Wednesdays & Fridays	Static image only (GIF/ JPG/ PNG) and a click-through link.